SEO Success Stories
Getting the right customers in big numbers is what Nekouda Diagram SEO's marketing based search engine optimization campaigns are all about. Read the success stories below and call us to see how we can help you increase the flow of targeted traffic to your web site.
N.B.: Search engine performance data is proprietary business information. Out of respect for our client’s competitive ranking and brand positioning, we have left the names of clients out of these search engine case studies. Corroborative references are available upon request.
SEO helps Internet retailers sell more products
Nekouda's contribution to the success of a prominent on-line retailer was cited in the the best-selling Winning Results with Google AdWords by Andrew Goodman and published by McGraw Hill/Osborne Press (2005).
Goodman’s book features KlinQ.com, a brand created from the ground up by Nekouda Creative and launched in Q3, 2003. In his book, Goodman shows how smart branding; emotionally charged design and attention to usability can dramatically increase sales for Internet based businesses.
Read a selection from Goodman's chapter Increasing Conversion Rates.
SEO helps newsmakers reach their audience
A Washington, DC based international Public Relations firm hired a top design firm to produce an exciting and unique site. The project featured extensive use of flash technology, video and other animated features. Of course it came with a steep price tag too.
Problem: The only relevant key word that appeared ANYWHERE on Google was the name of the company’s president!
Solution: Nekouda-Diagram rebuilt the site, making it search-engine-friendly, without major alterations to its design, functionality or the quality of the extensive animation it supported.
Results: Within a mere three weeks, the names of the company’s entire staff were coming up in the Google Top 3. Within 6 weeks, 60% of its most important key words were appearing on the Google Top 10. And within 8 weeks that number had increased to 78%!
SEO helps customers find manufacturer
A large U.S. manufacturer had refused to give in to domain name pirates who were demanding an exorbitant fee for the company’s own moniker.
Problem: Most web searchers were probably using the company name to find the site.
Solution: Nekouda-Diagram optimized the URLs to support both copy and code.
Results: Within 3 weeks, the company name appeared in the Google top 3. After 5 weeks, it held the No. 1 position. And it hasn’t budged to this day, over two years later!
SEO helps law firm win new clients
A prominent east coast (U.S.) law firm’s web site was losing prime ranking to its major competitors.
Problem: Their web site hadn’t been updated in over two years and they had no incoming links.
Solution: Nekouda Diagram rebuilt the site using search engine friendly content management (CMS) technology to facilitate regular site updates. Furthermore, Nekouda Diagram supported the firm’s Communications Director by providing important key word research data to insure the web site's copy would contain the best keywords for their target audience. Custom URLs utilizing key words drawn from the site’s copy were written and meta data, coding, links and all other web site elements were rendered search engine friendly. Nekouda Diagram also devised an Incoming Links Campaign for the firm, which is currently being deployed.
Results: Within 24 hours of the new site’s launch, the site was hitting the Google top 3 with keywords that were not on the firm’s old site. Even prior to Google indexing the pages the firm’s entire legal staff appeared in the top 10. Within 48 hours of launch, Google indexed every one of the site’s nearly 100 pages and cached 100% of all text on the site.
Stay tuned to learn the results of the firm’s Incoming Links Campaign.
SEO helps web based PR campaign succeed
A prominent PR firm had a web site built to feature the cause of a high profile client in crisis.
Problem: The site was experiencing an alarming downturn in traffic generated by “natural” (unpaid) search alone. Consequently the Google advertising budget skyrocketed and the client was balking at the big bills.
Solution: Nekouda-Diagram rebuilt the site to make it search engine friendly while improving the readability of the design.
Results: Within 8 weeks, the site proved 300% more search-engine friendly. Advertising expenses plunged, while the firm’s client base expanded. All thanks to a search engine friendly web site rebuilt by Nekouda-Diagram!
If you think your web site or web business may have a similar problem as any one of these businesses, call us or fill out the form on our web site. We will be glad to make your story a successful one too.
